BC Ferries’ name contest gets Twitter trolls to ‘think creatively’

You knew this idea would be hijacked, with Spirit of the WalletSucker, Queen of No Other Choice, and Christy Clark Ark among the entries

The #NameAFerry contest went viral

The #NameAFerry contest went viral

They had to know this was a possibility, but perhaps they thought it wouldn’t be the whole story.

When BC Ferries launched its #NameAFerry contest last week, they tied a $500 cash prize to the winner, providing several guidelines and an online submission form for entrants. But of course, that let the hounds of Twitter have at their brand.

Names like Spirit of the WalletSucker, Queen of No Other Choice, The Christy Clark Ark, and the Coastal Cafeteria are some of the public’s favourites. One Twitter user, @Howard_Blair, went rapid fire with Spirit of No Accountability, Coastal Isolation, and Queen of What the Hell Raise the Fares – all three squeezed into one 140-character post.

These all flowed in after a message from BC Ferries’ CEO Mike Corrigan, who said the contest was a chance to “leave a lasting legacy”.

“I’m hoping that hundreds, if not thousands, of names will be entered for a chance to win,” he said in a company press release. (Mission accomplished.)

“We think a ferry’s name is important because it is a reflection of who we are as a province and the culture we all share. Opening the naming of our ferries to the public and to our employees is an opportunity to engage everyone in this historic event.”

Corrigan also asked submitters to “think creatively” about their pitches, which they have.

The contest runs until June 9, 2015, and the first winning name is planned to be introduced in August, 2016, replacing the Queen of Burnaby. The second will arrive in October of that year, replacing the Queen of Nanaimo.

BC Ferries has responded to the Twitter hate, saying that most of their submissions received – 1,400 so far – were serious, and that they have no plans to nix the campaign.

“People have fun on social media,” said Ferries spokesperson Deborah Marshall. “We’ve seen the naming suggestions on social media. We think some of them are quite funny.”

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

One person has been arrested following an assault on a man with Down syndrome along Dallas Road April 17. (Black Press Media file photo)
Man with Down syndrome attacked along Dallas Road

Suspected assailant arrested, sent to hospital for mental health assessment

Victoria police are asking for help locating high-risk missing man Derek Whittaker, last seen in Victoria April 12. (Courtesy of VicPD)
MISSING: Police searching for Derek Whittaker, last seen in Victoria

Whittaker believed to be driving 1994 red Volkswagen Golf

Victoria police arrested a wanted man April 19, seizing drugs, firearms and body armour. (Courtesy of VicPD)
Drugs, loaded weapons, body armour seized from Victoria suite

Man was wanted for the possession of drugs for the purpose of trafficking

Colwood resident Maria Curcic shows off a one-of-a-kind hat that she created. Curcic is one of several artists that took part in the annual Stinking Fish Studio Tour. (Contributed - Maria Curcic)
Curtain closes on Stinking Fish Studio Tour

The Stinking Fish Studio Tour will live on through the lasting legacy… Continue reading

Saanich police are asking for help locating missing woman Megan Letham who was last seen in the Mount Douglas Park area on April 17 at 7:30 p.m. (Photo courtesy of Saanich Police Department)
MISSING: Saanich police searching for Megan Letham

Letham’s last known location was near Mount Douglas Park April 17

In this image from NASA, NASA’s experimental Mars helicopter Ingenuity lands on the surface of Mars Monday, April 19, 2021. The little 4-pound helicopter rose from the dusty red surface into the thin Martian air Monday, achieving the first powered, controlled flight on another planet. (NASA via AP)
VIDEO: NASA’s Mars helicopter takes flight, 1st for another planet

The $85 million helicopter demo was considered high risk, yet high reward

Carver Ken Sheen had almost finished work on a large cowboy carving commissioned by the City of Williams Lake to replace the original overlooking the Stampede Grounds when fire broke out Friday, April 18 at his property between Williams Lake and Quesnel. (Pine River Carving Facebook photos)
Cow boss statue destined for Williams Lake Stampede Grounds goes up in flames

Carver Ken Sheen lost the statue, all his tools and his shop in the blaze

B.C. Labour Minister Harry Bains. (Hansard TV)
B.C. moves to protect employee pay for COVID-19 vaccination

Most won’t need to take time off work, labour minister says

Orca 1
Orcas: Our Shared Future finally surfaces at Royal B.C. Museum

Museum dives into the world of the killer whale as delayed feature exhibition now open

Polystyrene has been outlawed as a take-out option for restaurants in Tofino and Ucluelet. (Black Press Media file photo)
Styrofoam done as a takeout option on Island’s Pacific Rim

Tofino and Ucluelet ban polystyrene take-out containers

The IIO is investigating after a police dog bit a man during a traffic stop near Ladysmith on April 17, 2021. (Black Press Media stock photo)
IIO investigating after police dog bites man near Ladysmith

RCMP dog bit man during traffic stop on Friday, April 17

Joudelie King wants to get out and live life to the fullest, but there are places she can’t go because they don’t meet her accessibility needs. (submitted photo)
New online tool provides accessibility map for people with disabilities

The myCommunity BC map provides accessibility info for nearly 1,000 locations in the province

Most Read