Donate food to the Mustard Seed – or get a pie in the face

Victoria food bank has unique strategy for Great Canadian Food Fight

Collect donations for the Mustard Seed Food Bank or get a pie in the face during the Mustard Seed Pie Off Challenge.

As part of the sixth annual Great Canadian Food Fight, the Mustard Seed is doing everything it can to raise more donations of food than other food banks across Canada.

The first-ever Pie Off Challenge is part of the Mustard Seed’s strategy.

The Great Canadian Food Fight is a nationwide food drive. Food banks across Canada see who can collect and weigh the most food in 48 hours.

The Mustard Seed’s goal is to raise $100,000 and 100,000 pounds of food. The official weigh-in will be at Ogden Point on Friday, Oct. 17 and Saturday, Oct. 18.

For the Pie Off Challenge, local businesses challenge each other to collect food and cash for the Mustard Seed.

In order to issue a challenge, businesses must share a video on social media using #YYJpieoff. If a challenge is refused, the person or business challenged must share a video of someone from the company on Facebook getting pied, or make a donation directly to the Mustard Seed through its online donation portal.

For more information, visit mustardseed.ca.

 

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