The Downtown Victoria Business Association and the City of Victoria have co-created the Transportation Mode-Shift EcoStar Award with the Synergy Sustainability Institute (SSI).
The new award category will recognize businesses and other organizations that are encouraging staff and/or customers to shift modes and arrive at their location by sustainable transportation, such as subsidized bus passes for staff, encouraging staff to cycle to work, incentive programs for active commuting, and discounts for customers who arrive by bicycle.
The EcoStar Awards will take place in November.