Tracy MacSwan, an employee of the View Royal Canadian Tire location saw firsthand this year the benefits of the Fix-A-Heart campaign when her husband Nick received care for heart arrhythmia in the cardiac unit at Royal Jubilee Hospital. Screenshot

Canadian Tire’s Fix-A-Heart campaign holds personal meaning for some staff

Retailer’s cardiac care campaign has brought in more than $740,000 after 13 years

Fix-A-Heart, the fundraising campaign partnership between participating Greater Victoria Canadian Tire stores, and the cardiac unit at Royal Jubilee Hospital, returns Nov. 24 to Dec. 24.

Donate $1 at the till when you make a purchase at the View Royal, Hillside or Royal Oak locations, and be part of the growing community of Islanders who have enabled the growth of technology to treat heart health.

Kim Reynhoudt, franchisee of the View Royal location said that since the campaign launched in 2003, close to $740,000 has been raised to purchase leading-edge cardiac equipment. Proceeds from this year’s event are earmarked for the purchase of a C-arm machine, enabling doctors to perform higher-quality angiograms, the diagnostic test that produces high-definition images of the heart and blood vessels. Angiograms enable the cardiac team to establish the most efficient life-saving treatment for a patient.

Dr. Imad Nadra, an interventional cardiologist with Jubilee Heart Health, says the availability of this equipment is important for multiple reasons.

“To attract world class doctors and care, you need world class equipment,” he said.

Reynhoudt echoed that statement: “They don’t waste money there. The people running the cardiac unit have developed a unit that is top-notch. It’s considered the top in North America and doctors who want to teach and learn come from all over the world.”

The campaign was made personal this year for Tracy MacSwan, an employee at the View Royal location, whose husband was treated for heart arrhythmia at Royal Jubilee’s cardiac unit.

“As time goes on, I like to know there is going to be equipment there for myself if ever I need it,” MacSwan said.

“The effort we put in today will have equipment there for people for tomorrow, and for me, that means a lot.”

MacSwan said she frequently sees customers in the store who she knows have been patients at the cardiac unit.

For that reason, Reynhoudt says the campaign has always been well-received by the public. “It’s a nice feeling knowing the equipment and the care is there,” he said.

kristyn.anthony@vicnews.com

Just Posted

Physician assistants say they can help B.C. health care woes

Reducing wait times, improving doctor efficiency is the goal

VIDEO: Victoria writer and filmmaker turns her mental illness into mental strength

Mental illness robs Victoria woman of happiness from age 10

Two people sent to hospital in View Royal crash

Crash on Island Highway near Six Mile Road snarled the evening commute

Meet Your Candidates: Nine candidates vying for mayor’s seat in Victoria

Bike lanes, congestion, public consultation and more concerns voiced by candidates

The last day before legalization: what local dispensaries are doing

Some local dispensaries are shutting down, while others are planning big celebrations

VIDEO: First legal cannabis purchases as midnight strikes in eastern Canada

Newfoundland and Labrador was the first province to kick off the sale of cannabis, just after midnight local time

Advance voting begins Oct. 10 in Greater Victoria

The polls open at 8 a.m. for the 2018 municipal election with the general election taking place Oct. 20

Find your future at Black Press career fair in Victoria

More than 70 booths expected at Bay Street Armoury on Oct. 25

Boeser tallies in OT as Canucks beat Penguins 3-2

Vancouver wins without star rookie Pettersson

Mayor of Kamloops says ‘history has been made’ with vote on B.C.’s lone pot shop

The store to be run by the province in B.C.’s Interior is opening Wednesday as pot sales become legal across Canada

New bus route to ‘replace’ Greyhound along Trans-Canada Highway

Rider Express Transportation says they will soon begin a bus service from Winnipeg to Vancouver

U.S. pot firm urges Trump to deny Canadian producers ‘competitive advantage’

The challenge for U.S. firms lies in the fact that while recreational cannabis is legal in nine states and medicinal pot in 22 others, it remains illegal under federal law

Government says imprisoned Canadian terror suspects must face consequences

Public Safety Minister Ralph Goodale showed little sympathy Tuesday for such individuals who now want to return to Canada

How rules for inmate segregation in Canada will change under Bill C-83

Federal government proposing changes to rules around inmates in federal correctional institutions

Most Read