Fall visitors boost Victoria tourism numbers

Both average hotel occupancy and revenue per available room have increased over the last two months

  • Jan. 1, 2015 7:00 a.m.

A late-season surge of visitors is raising hopes in the Victoria tourism industry for a strong 2015.

Both average hotel occupancy and revenue per available room have increased over the last two months compared with last year and 2012, according to data compiled by Chemistry Consulting.

“We are very pleased with 2014 and particularly pleased with the growth in the should season,” said Paul Nursey, president and CEO of Tourism Victoria.

“It’s incredibly important to build the shoulder season business to support our strong high season, and we will continue to do so in 2015.”

Tourism Victoria, the region’s marketing organization, hopes to put more emphasis on events and conventions this year, including a romance campaign through late January and February and a “bold broadcast” campaign from March through June.

“Closer collaboration with the Victoria Conference Centre is key to the destination’s success,” Nursey said. “Together we share the same objective to build the business.

“We cannot afford to rest on our laurels; at Tourism Victoria we are working even harder with our members and partners to position Greater Victoria for long-term, sustained success.”

Just Posted

Hundreds rally in support of horse carriages outside Victoria City Hall

Crowd angry with Coun. Ben Isitt’s motion to ban local horse carriage industry

Rifflandia Festival cancelled for 2019

Early Bird tickets can be refunded at point of purchase, or held and redeemed for 2020

Five-month bridge closure poses early impacts on drivers during rush hour

Construction began Tuesday on the crossing commonly known as the Bay Street bridge

New virgin queen headlines ‘Bee Day’ at Saanich sanctuary

Taste bee spit and check out the hive at Swan Lake Christmas Hill Nature Sanctuary this Sunday

Mom who lost son to brain tumour in March joins the 24th annual Brain Tumour Walk

The Brain Tumour Walk takes place at the University of Victoria on Sunday, May 26

VIDEO: Canadian, U.S. Coast guards run oil spill response drills

20 vessels were on the water to practice international response methods

Greater Victoria wanted list for the week of May 21

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

POLL: Were you satisfied with the Game of Thrones series finale?

Millions gathered in front of their televisions Sunday night to watch the… Continue reading

Raptors beat Bucks 105-99 to move within 1 game of NBA Finals

Leonard scores 35 as Toronto takes 3-2 series lead over Milwaukee

B.C. Supreme Court dismisses review around ferry workers’ right to strike

B.C. Ferry and Marine Workers’ Union collective agreement expires November 2020

Young Victoria distillery earns prestigious Scotch awards

Scottish influences range from techniques to ‘kilted tours’ at award-winning business

Municipalities protest after B.C. declares marijuana crops ‘farm use’

UBCM president seeks answers in letter to John Horgan government

CMHC defends mortgage stress test changes amid calls for loosening rules

Uninsured borrowers must now show they could service their mortgage if rates rose two per cent

Brewpub offers ‘boat valet’ for paddlers during Surfrider celebration tonight

Free ‘Surf Formal’ evening features a local art auction, door prizes, live music

Most Read