A video created by the Cowichan Therapeutic Riding Association has gone viral. (screen shot)

VIDEO: Tiny therapeutic horse makes for touching story

Viral video from Vancouver Island therapeutic riding association has more than 500,000 views in just a few days

A short promotional video from the Cowichan Therapeutic Riding Association has gone viral, with more than 500,000 views from around the world in just the past few days.

Jennifer Barnes van Elk, the development officer for the CTRA in Duncan, which provides equine-based wellness programs for persons with special needs, said the video was made from the perspective of Ember, a 10-year old Norwegian Fjord horse that is a long-time member of the organization’s therapeutic programs.

The breed is known for its calm and dependable personality and the video touchingly shows how well Ember works with the association’s workers and clients. The video’s message — that everyone is special in their own way — has struck a chord with people.

Barnes said the video was inspired by the popular “Budweiser Horse” commercials.

“The video, which is from the eyes of Ember with [a young program participant] riding her with the assistance of our workers and volunteers, captures well what we offer here through our programs,” Barnes van Elk said.

“The rider and horse both share the emotions and joys of working and having fun together, which is so much part of what we’re doing here. The video was made by Maddie Mahon, a media production student who used to work with us.”

Barnes van Elk said the purpose of the video is to raise awareness of the association and to also help raise funds for its programs.

She said the CTRA receives no government funding and relies on fundraising to help raise money so that its programs can be accessible to as many who need it as possible.

“We were really surprised by how many online hits the video has received since we first released it last week,” Barnes van Elk said.

“We have more than 500,000 so far from countries as far away as Germany and Australia. It makes people both laugh and cry and captures an array of emotions from viewers.”

Barnes van Elk said the amount received so far in donations as a result of the video has yet to be determined, but funds have started to come in.

“We also hope the video encourages local people to volunteer here,” she said.

“No experience is required and we will train you.”


Like us on Facebook and follow us on Twitter

Just Posted

Victoria painter splashes some colour on a dreary situation

Six-week long James Bay construction project gives Teresa Waclawik an impromptu canvas

B.C. Transit to reduce service for spring

Route changes come in to effect April 9

Man arrested, charged in connection with stabbing at Langford Lanes

Twenty-year-old Austin Bonner has been charged with aggravated assault

U-Bicycle plans to ride into Esquimalt

Dockless bike share service launched last fall in Victoria, aims to spread across CRD

Saanich Police speed reader board stolen

Traffic safety device taken from the 4700 block of Interurban Road

Ottawa proposes restricted pot labels, packages

Packaging will include red stop sign with marijuana leaf and ‘THC’

Golden Knights win 4-1, remain undefeated against Canucks

Vegas gets points from 12 players in dominating effort versus Vancouver

City of Victoria seeks artists to contribute to upcoming public exhibitions

Submissions for Commercial Alley gallery, bus shelter project due by April 9

Alberta budget plans for Trans Mountain expansion

Finance Minister Joe Ceci says expected revenues will be factored into budget forecasts

Plane filled with smoke lands at Nanaimo Airport

WestJet flight came in from Vancouver

Greater Victoria Crime Stoppers wanted list for the week of March 20

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

Rescued Comox canoer credits those ‘at the right place, at the right time’

James Milne was rescued in a hypothermic state Sunday near Goose Spit

Proposed gun bill attacked by gun owners and shooting victims

The federal government tabled the bill today in order to tighten the sale and tracking of firearms

Most Read