Rogers, CBC sign 7-year sub-licensing agreement for Hockey Night in Canada

Rogers is in its fourth year of a 12-year, $5.2B agreement with the NHL for exclusive media rights

Rogers Media and CBC have signed a new seven-year sub-licensing agreement for English-language broadcasts of “Hockey Night in Canada” and the Stanley Cup playoffs.

The agreement announced Tuesday begins in 2019-20 after the end of a current deal between the media giant and the public broadcaster.

Rogers is in its fourth year of a 12-year, $5.2-billion agreement with the NHL for exclusive media rights.

The deal included a four-year sub-licensing deal to allow the CBC to air “Hockey Night in Canada.” That agreement was later extended by a year.

The seven-year extension, which also includes digital streaming rights, means CBC will carry “Hockey Night in Canada” until the end of the Rogers deal.

VIDEO: NHL agrees to consider Seattle for new NHL team

“CBC has been an excellent partner over the years and we are excited to extend our relationship,” Rogers Media president Rick Brace said in a statement. “Hockey Night in Canada is the most celebrated hockey brand in the country and is steeped in tradition. We are committed to working together to ensure it reaches the widest possible audience.”

“Hockey Night in Canada” was the cornerstone of CBC’s sports programming for decades before Rogers and the NHL struck their huge deal.

While CBC can still show the popular NHL program, Rogers receives all revenue from ”Hockey Night in Canada” broadcasts and has complete control over the show under the existing deal. Rogers said it will continue to produce the games and exercise editorial control through its Sportsnet broadcasting arm through the announced extension.

CBC will continue to show nationally televised regular-season games on Saturday night as well as all four rounds of the Stanley Cup playoffs.

“Our priority in coming to this new agreement was to ensure Canadians continue to have access to Saturday night hockey on CBC and an overwhelming majority of our audience told us they want it to be on CBC,” CBC Sports executive director Greg Stremlaw said in a statement.


Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Victoria gets new collegiate baseball team, training facility

Golden Tide coach wants to see as many local kids play for the HarbourCats as possible

Severe thunderstorm watch in effect for Greater Victoria

Thunderstorm may produce strong wind gusts, large hail and heavy rain, warns Environment Canada

Sooke couple that owned Sooke Harbour House given $4 million after lengthy court case

B.C. Supreme Court rules in favour of Frederique and Sinclair Philip

Local MP Elizabeth May likes aspects of throne speech, but questions execution

According to May nobody is as ‘reckless’ as BC’s John Horgan in dismissing snap election

Sooke councillor pitches another way to improve transit

Coun. Jeff Bateman wants free passes for youth on local routes

B.C. reports 91 new cases as officials remain worried over ‘clusters of COVID-19

There have now been a total of 8,395 cases in B.C. since the pandemic began

Canada’s active COVID-19 cases top 10,000 as daily new cases triple over the past month

Dr. Tam repeated her warning to young people, who have made up the majority of recent cases

First 8 months of fatal overdoses in B.C. have now exceeded 2019 death toll

Nine people died every two days in August, BC Coroners Service data shows

Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Liberal effort to reset policy agenda panned by rivals as too much talk, not action

Trudeau said it’s ‘all too likely’ families won’t be able to gather for Thanksgiving next month

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

‘Show us the money’ for cannabis, local governments tell B.C.

Municipal tax, transit revenues falling as costs rise

Cops for Cancer: COVID-19 can’t stop Tour de Rock

‘having the chance to come back and ride this year means everything to me’

People ‘disgusted’ by COVID-19 election call, B.C. Liberal leader says

Andrew Wilkinson speaks to municipal leaders from Victoria

Most Read