Lighthouse Brewing embrace nautical roots

Local Lighthouse Brewing redesigns its packaging with a costal theme

Dean McLeod

Dean McLeod

Lighthouse Brewing has fished up a new theme for its beers.

It all started when the brewery learned they had to rename their Switchback IPA beer because another company had already registered that name. It is now known at Shipwreck IPA.

“We took the opportunity to freshen up everything and bring everything together,” said Dean McLeod, brewmaster at Lighthouse.

Lighthouse Brewing has been in Victoria since 1998.

The new theme encompasses Lighthouse’s nautical roots.

“Myself and most of the other people that work here come from other places and we were drawn to Victoria because it is such a beautiful coastal city,” McLeod said. “The coast is our home and important to everyone who works here.”

The labels on the beers incorporate coastal elements such as waves, kelp and ropes, along with a new lighthouse logo.

Another unique element to Lighthouse’s new packaging includes stories about the beer and how it ties in with the nautical theme on each of the boxes.

“Every beer has its own story,” said McLeod. “When we started looking at all of our beers, we found out there was a really strong nautical connection to all of them.”

One of the most popular changes to far as been the addition of the Bounty Premier Mixer Pack, shaped and designed like a treasure chest. The pack includes three bottles each of Bowline Pilsner, Race Rocks, Seaport Vanilla Stout and Tasman Pale Ale.

“We’ve been working really hard on the liquid for a long time, and now we’ve got some great packaging to present it in.”

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Pacific Coastal Airline flights 8P1543 on Feb. 22 and 8P1538 on Feb. 24 had cased of COVID-19 onboard, according to the BC Centre for Disease Control. (Pacific Coastal Airlines photo)
Two flights between Kelowna and Victoria report COVID-19 exposures

Pacific Coastal Airlines flights on Feb. 22 and Feb. 24 affected

Organizers say some 100 vehicles rallied against plans by the Boys & Girls Club of Greater Victoria to sell 40 acres of its 98-acre property in Metchosin. (Barb Sawatsky/Submitted)
Proposed subdivision of green space in Metchosin draws 100 vehicles in protest

Plans for land owned by Boys Girls Club of Greater Victoria affects entire region, say residents

BC Housing ensures that by March 31, shelter will be available to all people living outside. (Black Press Media file photo)
All unhoused Victoria residents will be offered shelter by March 31, says BC Housing

BC Housing working to secure shelter locations in coming weeks

Robert Schram, here seen in January 2016, died Saturday, according to a friend. (Black Press Media file photo)
Sidney, Saanich Peninsula mourn the death of Mr. Beads

Bead artist Robert Schram was a familiar, well-loved figure in Sidney and beyond

Saanich Coun. Susan Brice and Mayor Fred Haynes are calling on the province to develop new solutions for emergency response to mental health crises with the consideration of a potential new 911 category. (Devon Bidal/News Staff)
Saanich mayor, councillor call for new solutions to mental health emergencies

Shifting response from police to trained mental health team the best option, mayor says

Langley resident Carrie MacKay shared a video showing how stairs are a challenge after spending weeks in hospital battling COVID-19 (Special to Langley Advance Times)
VIDEO: Stairs a challenge for B.C. woman who chronicled COVID-19 battle

‘I can now walk for six (to) 10 minutes a day’

B.C.’s court of appeal in Vancouver. (File photo: Tom Zytaruk)
Kootenay man appeals 7-year conviction for New Year’s Eve kidnapping, beating

Brandon Coons, 27, was convicted on five charges, including assault with a weapon

Nootka Sound RCMP responded to a workplace fatality report south of Gold River on Monday morning. (Campbell River Mirror photo)
One dead in workplace accident at Gold River logging site

The RCMP and Work Safe BC are investigating the incident at Western Forest Product’s TFL 19

Ladysmith’s famous Festival of Lights decorations are still up as of March 1, 2021. (Cole Schisler photo)
PHOTOS: It’s still looking a lot like Christmas in Ladysmith

Festival of Lights volunteers cannot remove the holiday roof top displays due to COVID-19

An investigation is underway after two VPD officers were recorded posing for pictures near a dead body at Third Beach on Feb. 24. (Screen grab/Zachary Ratcliff)
Vancouver officers placed on desk duty after filmed posing next to dead body

Pair put in ‘non-deployable, admin positions’ as the investigation into their conduct continues

(Black Press file photo)
Homicide team to look into death of 11-year-old Agassiz boy

Agassiz RCMP were called out Friday to assist with a child in medical distress

A publicly accessible defibrillator as well as naloxone and first aid kits are included in a stand that has been installed at Crescent Beach. It is one of two planned for the South Surrey neighbourhood as St. John Ambulance works to install 1,000 of the life-saving devices around the province. (Contributed photo)
St. John Ambulance aims to install 1,000 publicly accessible AEDs across B.C.

Sponsors sought for stands that cost about $8,000 to equip and install

Left: Oakland County Jail. Right: Canuck Todd Bertuzzi on November 2, 2005. (CP/Chuck Stoody)
Former Vancouver Canuck Todd Bertuzzi arrested for suspected DUI: report

The Canadian winger had a complicated history in the NHL

Most Read