CBC needs to change

The NHL-Rogers 12-year hockey rights deal threw a hand-grenade at CBC-TV

Groucho Marx said of television, “It’s very educational. Every time somebody turns on the set, I go into the other room and read a book.”

Ninety-five per cent of today’s hundreds of platforms provide content focused on selling us stuff, demonstrating the point Groucho was making — it’s mostly eye-candy interrupted by commercials.

The NHL-Rogers 12-year hockey rights deal threw a hand-grenade at CBC-TV, with a time-delay fuse.

CBC-TV’s sports property and crown jewel, is gone.

In Oct. 2014, HNIC will be editorially-controlled by the folks at Rogers. Rogers will decide what games will be carried on the CBC-TV network, under their control. All related revenue (a very large chunk of CBC-TV’s annual revenue) is retained by Rogers.

HNIC will continue on CBC-TV for four years. Rogers will not charge CBC a rights fee. Rogers will, in effect, be feeding HNIC (their show) to the full CBC-TV network and all of their other platforms on Saturday night.

This could be considered by the CBC as a devastating and potentially lethal blow, especially when the hand grenade explodes at the end of the four year shot-gun marriage between Rogers and CBC-TV orchestrated by Gary Bettman.

This bombshell is a wake-up call, a golden opportunity for the CBC to use the four years to change the direction CBC-TV has been going for the past decade or more.

The time for redemption is at hand, providing those in power (politicians and CBC board members) have the courage, tenacity and leadership to slowly turn the direction of the aircraft carrier into a non-commercial, content relevant, public broadcaster.

If the next four years are not dedicated to this challenge, CBC-TV will disappear.

Taxpayers now pay $34 per year to support the public broadcaster. An extra $20 per-year per-capita will provide the sustenance to achieve the goal. It’s that important to the maintenance of our democracy.

Ron Devion

Brentwood Bay

(Mr. Devion is a former Head of CBC Sports, former Director of TV for CBC British Columbia, and former Head of the CBC Host Broadcaster for the 1994 Victoria Commonwealth Games.)

 

 

Just Posted

Sentencing delayed for man who attacked VicPD dog

Uno later recovered from his injury and returned to work

Eco warriors to shut down Douglas Street on Earth Day

Environmentalists to call on banks to divert investments into green infrastructure

Fire damage to Esquimalt building leaves some tenants out for at least six months

Structural damage has barred half of the tenants from returning, while others might move back sooner

Plans to clear-cut old-growth near Port Renfrew causes an environmental outcry

Groups call logging a provincial government ‘blind spot’

Saanich councillor continues to call for permanent funding for Greater Victoria sexual assault centre

Coun. Ned Taylor says funding announced last week will help, but need for permanent support remains

4 victims killed in Penticton shooting spree remembered at vigil

John Brittain, 68, is charged with three counts of first-degree murder and one count of second-degree murder

POLL: How often does your family use BC Ferries?

Navigating the lineups for BC Ferries is a way of life for… Continue reading

Crime Stoppers most wanted for Greater Victoria for the week of April 16

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

Police probe eight fires set at B.C. elementary school

Nanaimo RCMP say fires appear to have been set intentionally

Inquest into Port Hardy police shooting moved to Campbell River

Family disappointed James Hayward coroner’s inquest rescheduled hours away

Undercover cops don’t need warrant to email, text suspected child lurers: court

High court decision came Thursday in the case of Sean Patrick Mills of Newfoundland

Whitecaps fans stage walkout over club’s response to allegations against B.C. coach

Soccer coach has been suspended by Coastal FC since February

Three climbers presumed dead after avalanche in Banff National Park

One of the men is American and the other two are from Europe, according to officials

Most Read